Job Description
Are you a master storyteller with a passion for brand reputation? Luminary PR Strategies is seeking a high-caliber Senior Public Relations Manager to lead media initiatives for our high-growth technology and lifestyle clients. You will be the architect of compelling narratives, bridging the gap between innovative brands and global media outlets.
In this role, you will work in the heart of New York City, collaborating with top-tier journalists, influencers, and stakeholders to define the public voice of our clients. We value creativity, strategic thinking, and an relentless drive for excellence.
Responsibilities
- Develop and execute comprehensive PR strategies that align with client business objectives.
- Cultivate and maintain strong relationships with Tier-1 journalists, editors, and industry influencers.
- Draft high-impact press releases, thought leadership articles, and media pitches.
- Lead crisis communication protocols and manage sensitive reputation issues with poise.
- Coordinate press events, product launches, and virtual media roundtables.
- Analyze media coverage and sentiment to provide actionable insights to clients.
- Mentor junior staff and foster a culture of creative collaboration.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 6+ years of experience in agency or high-growth corporate environments.
- Exceptional written and verbal communication skills with a flair for storytelling.
- Proven track record of securing media placements in national and trade publications.
- Deep expertise in digital PR, social media amplification, and SEO best practices.
- Ability to thrive in a fast-paced environment and handle multiple high-priority accounts.
- Proficiency in PR tech stacks like Cision, Muck Rack, or Meltwater.