Job Description
Join Apex Communications, an award-winning PR firm shaping narratives for Fortune 500 brands. We're seeking a dynamic Senior PR Manager to lead strategic communications initiatives in the heart of NYC. You'll drive media relations, manage crisis communications, and elevate brand visibility in competitive markets. Work with innovative teams and high-profile clients in a fast-paced, creative environment where your expertise directly impacts business growth.
Responsibilities
- Develop and execute comprehensive PR strategies aligned with client business objectives
- Cultivate and maintain relationships with key media outlets, journalists, and industry influencers
- Lead crisis management protocols and communications during brand challenges
- Oversee content creation including press releases, pitches, and thought leadership pieces
- Analyze campaign performance metrics and report ROI to stakeholders
- Manage junior PR team members and external agency partners
- Identify emerging trends and integrate innovative PR tactics
Qualifications
- 8+ years of progressive PR experience with 3+ years in leadership roles
- Proven track record securing Tier 1 media placements in major marketsExpertise in crisis communications, digital PR, and influencer partnerships
- Exceptional writing skills with portfolio demonstrating compelling content
- Strong analytical abilities with experience measuring PR ROI
- Bachelor's degree in Communications, Journalism, or related field
- Proficiency in PR tools (Cision, Meltwater, etc.) and CMS platforms