Job Description
Join GrowthWave Digital as our Senior Digital Marketing Strategist and revolutionize how brands connect with audiences in the digital age. We're seeking a data-driven innovator to architect and execute cutting-edge campaigns across SEO, PPC, social media, and email marketing. This hybrid role offers the opportunity to shape our client's digital footprint while collaborating with a dynamic team of creatives and analysts.
Our ideal candidate thrives in fast-paced environments, translates complex data into actionable insights, and has a proven track record of driving measurable ROI. You'll own the full marketing funnel from strategy to optimization, leveraging our proprietary analytics platform to deliver exceptional results for Fortune 500 clients.
Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with client KPIs and business objectives
- Lead cross-functional campaigns across SEO, SEM, social media, and email marketing channels
- Analyze performance data using Google Analytics, SEMrush, and marketing automation tools
- Optimize conversion funnels through A/B testing and audience segmentation
- Manage digital advertising budgets across multiple platforms (Google Ads, Meta Ads, LinkedIn)
- Present quarterly performance reports with actionable recommendations to stakeholders
- Mentor junior marketers and stay updated on emerging digital trends and technologies
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 5+ years of digital marketing experience with proven ROI-driven results
- Advanced proficiency in Google Analytics, Google Ads, and Meta Business Suite
- Certification in Google Ads, HubSpot, or similar marketing platforms preferred
- Expertise in marketing automation tools (Marketo, HubSpot, or Pardot)
- Strong analytical skills with ability to translate data into strategic insights
- Exceptional written communication and presentation abilities
- Experience managing B2B and B2C campaigns across diverse industries