Job Description
Join GrowthWave Digital, an award-winning digital marketing agency transforming brands through data-driven innovation. We're seeking a passionate Senior Digital Marketing Specialist to architect and execute cutting-edge campaigns that deliver measurable ROI. Our Austin-based team thrives on creativity, collaboration, and pushing digital boundaries. Enjoy competitive compensation, flexible work arrangements, and opportunities to shape the future of digital marketing.
Responsibilities
- Develop and implement comprehensive multi-channel digital marketing strategies across SEO, PPC, social media, and email marketing
- Analyze campaign performance using advanced analytics tools (Google Analytics, SEMrush, HubSpot) to optimize conversion funnels
- Lead A/B testing initiatives to refine messaging, creatives, and user experience
- Manage $500K+ annual ad budgets with rigorous ROI tracking and reporting
- Collaborate with design and content teams to produce high-impact marketing assets
- Stay ahead of digital trends and algorithm changes to maintain competitive advantage
- Mentor junior marketers and present insights to executive stakeholders
Qualifications
- 5+ years of hands-on digital marketing experience with proven results in scaling campaigns
- Advanced certification in Google Ads, Google Analytics, and Meta Blueprint
- Expertise in marketing automation platforms (HubSpot/Marketo) and CRM systems
- Strong data analysis skills with ability to translate metrics into actionable strategies
- Experience managing cross-functional teams and external vendor relationships
- Portfolio demonstrating successful lead generation and customer acquisition campaigns
- Bachelor's degree in Marketing, Business, or related field