Job Description
Join Nexus Marketing Group, an award-winning digital-first agency, as we revolutionize brand storytelling in the digital age. We're seeking a visionary Senior Digital Marketing Manager to architect and execute cutting-edge campaigns that drive measurable growth for our Fortune 500 clients. This hybrid role offers the autonomy to shape our digital strategy while collaborating with elite creatives and data scientists.
In this pivotal position, you'll lead end-to-end digital marketing initiatives across SEO, SEM, and social platforms, leveraging our proprietary AI-powered analytics engine to optimize real-time performance. Our team thrives on innovation, and we empower you to experiment with emerging technologies like AR experiences and voice search optimization.
Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with client KPIs and business objectives
- Lead cross-functional teams of content creators, SEO specialists, and PPC analysts to execute integrated campaigns
- Optimize multi-channel performance using advanced analytics tools (Google Analytics 4, Adobe Analytics, HubSpot)
- Drive innovation through A/B testing and implementation of emerging technologies (AI personalization, chatbots)
- Manage $1M+ digital advertising budgets with ROI-focused optimization
- Present quarterly performance insights to C-suite stakeholders with actionable recommendations
- Mentor junior marketers through our proprietary growth accelerator program
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven track record scaling brands through SEO/SEM strategies with measurable revenue impact
- Advanced certification in Google Analytics, Google Ads, and Meta Blueprint
- Expertise in marketing automation platforms (Marketo, HubSpot) and CRM integration
- Strong data storytelling abilities with experience presenting to executive audiences
- Proficiency in HTML/CSS and marketing technology stack (Salesforce, Adobe Experience Cloud)
- Portfolio demonstrating successful campaign launches with 30%+ YoY growth metrics