Job Description
Join our award-winning PR agency at the forefront of brand storytelling and reputation management. We seek a dynamic Senior Public Relations Manager to craft compelling narratives for Fortune 500 clients in tech, healthcare, and sustainability sectors. Lead integrated campaigns across traditional and digital channels while mentoring a high-performing team in our Manhattan headquarters.
Why Apex? We offer unparalleled growth opportunities, competitive benefits including equity, and a culture where creativity meets data-driven strategy. Our clients include industry disruptors and market leaders who trust us to shape their public image.
Responsibilities
- Develop and execute multi-platform PR strategies for 5-7 high-profile accounts
- Cultivate relationships with top-tier journalists, influencers, and media outlets
- Lead crisis communication protocols and reputation management initiatives
- Manage cross-functional campaigns with marketing, legal, and executive teams
- Analyze campaign performance using KPIs and adjust strategies in real-time
- Mentor junior PR professionals through training programs and performance reviews
- Secure speaking opportunities and thought leadership placements for clients
Qualifications
- Bachelor's degree in Communications, Journalism, or related field (Master's preferred)
- 8+ years of progressive PR experience with 3+ years in management
- Proven track record of securing placements in Tier 1 media outlets
- Certification in Crisis Communication (e.g., DRI, ICM) or equivalent experience
- Expertise in digital PR, SEO, and social media analytics tools
- Strong budget management experience with $500K+ annual campaigns
- Exceptional writing skills with samples of press releases and op-eds