Job Description
Join our award-winning marketing team at GrowthWave Solutions, where innovation meets results. We're seeking a strategic Digital Marketing Manager to lead our omnichannel initiatives and drive explosive growth for our SaaS portfolio. You'll shape the future of digital engagement in a collaborative, data-driven environment that values creativity and analytical rigor.
Responsibilities
- Develop and execute integrated digital marketing strategies across SEO, PPC, social media, and email marketing
- Lead performance marketing campaigns with $500K+ annual ad spend, optimizing for CAC and ROAS
- Analyze complex data sets using Google Analytics 4 and Adobe Analytics to derive actionable insights
- Manage cross-functional projects with product and sales teams to align marketing initiatives with business goals
- Mentor junior marketers and conduct A/B testing for landing pages, CTAs, and email sequences
- Stay ahead of industry trends and emerging platforms (TikTok, LinkedIn, etc.)
Qualifications
- 5+ years of progressive digital marketing experience with 2+ years in leadership roles
- Proven expertise in scaling B2B SaaS growth through performance marketing channels
- Advanced certification in Google Ads, Meta Blueprint, or HubSpot
- Proficiency with marketing automation platforms (Marketo, HubSpot) and CRM systems
- Strong analytical skills with experience interpreting complex metrics and dashboards
- Bachelor's degree in Marketing, Business, or related field