Job Description
Are you a master storyteller with a track record of securing top-tier media placements? Luminary Communications Group is seeking a high-impact Senior PR Manager to join our fast-paced agency in the heart of New York City. You will lead strategy for high-growth tech and lifestyle brands, driving narratives that capture headlines and shape industry discourse.
We value bold thinkers, exceptional writers, and relationship architects who excel in cross-functional team environments.
Responsibilities
- Develop and execute comprehensive PR strategies that align with client business objectives.
- Cultivate and maintain long-term relationships with Tier-1 journalists, editors, and industry influencers.
- Lead media training for executive stakeholders to ensure consistent brand messaging.
- Manage high-profile product launches and corporate communications campaigns.
- Draft compelling press releases, thought-leadership articles, and media kits.
- Analyze campaign performance metrics and provide actionable data-driven insights to clients.
- Collaborate with digital marketing and content teams for integrated campaign success.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- 6+ years of agency or in-house PR experience with a proven portfolio.
- Exceptional editorial-grade writing and verbal communication skills.
- Demonstrated success in securing placements in outlets like WSJ, TechCrunch, Forbes, or similar.
- Strong understanding of modern digital PR, SEO synergy, and social media integration.
- Ability to thrive in a high-pressure, deadline-driven environment.
- Professional certification in PR or crisis communication is a plus.