Job Description
Are you a master storyteller with a knack for shaping public perception? Luminary Communications Group is seeking a high-impact Senior Public Relations Manager to lead media strategy for our top-tier enterprise clients. You will be the architect of brand narratives, managing high-stakes media relations and crisis communication in the heart of New York City's vibrant agency scene.
We offer a collaborative culture, competitive benefits, and the opportunity to influence major industry trends.
Responsibilities
- Develop and execute comprehensive PR strategies that align with client business objectives.
- Cultivate and maintain high-level relationships with top-tier journalists, influencers, and industry analysts.
- Direct end-to-end media outreach campaigns, including press release distribution and desk-side briefings.
- Provide expert counsel to C-suite executives on media presence and thought leadership positioning.
- Manage complex crisis communication scenarios with poise and strategic foresight.
- Collaborate with internal creative teams to develop compelling brand content across digital and traditional channels.
- Analyze media metrics and provide actionable performance reporting to stakeholders.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 6-8 years of experience in an agency or fast-paced corporate communications environment.
- Proven track record of securing placements in major national, business, and tech publications.
- Expertise in media monitoring tools (Cision, Meltwater, or Muck Rack).
- Exceptional verbal and written communication skills with a portfolio of successful PR campaigns.
- Strong leadership abilities with experience mentoring junior account staff.
- Ability to thrive under pressure while managing multiple high-priority accounts simultaneously.