Job Description
Join our award-winning digital marketing team at GrowthWave Marketing, a leader in innovative brand solutions. We're seeking a visionary Digital Marketing Manager to spearhead our online presence and drive explosive growth. In this pivotal role, you'll craft data-driven strategies that captivate audiences and deliver measurable ROI. Collaborate with cross-functional teams while leveraging cutting-edge tools to transform marketing initiatives into revenue-generating engines. If you're passionate about digital trends and thrive in a dynamic, fast-paced environment, this is your opportunity to make a tangible impact.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms
- Lead content creation initiatives including blog posts, whitepapers, and video marketing
- Manage paid advertising budgets across Google Ads, Facebook Ads, and LinkedIn Ads
- Optimize conversion funnels and A/B test landing pages for maximum ROI
- Coordinate with design teams to ensure brand consistency across all digital assets
- Generate monthly performance reports and present insights to executive stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of hands-on digital marketing experience with proven campaign success
- Advanced proficiency in Google Analytics, Google Ads, and Facebook Business Manager
- Strong understanding of SEO/SEM best practices and content marketing principles
- Experience managing marketing automation platforms (HubSpot/Mailchimp)
- Data-driven mindset with exceptional analytical and problem-solving skills
- Proficiency in HTML/CSS and marketing tools like Canva or Adobe Creative Suite
- Strong project management abilities with attention to detail