Job Description
Join Apex Communications Group as our Senior Public Relations Manager and shape the future of brand storytelling in the dynamic NYC market. We're seeking a strategic communications leader to drive our clients' visibility across traditional and digital channels. This role offers unparalleled opportunity to work with Fortune 500 brands in a fast-paced, award-winning environment where your creativity and expertise will directly impact business growth.
At Apex, we value innovation, collaboration, and measurable results. You'll lead a team of PR professionals, develop comprehensive campaign strategies, and forge relationships with top-tier media outlets. We offer competitive compensation, comprehensive benefits, and a culture that champions professional development and work-life balance.
Responsibilities
- Develop and execute integrated PR strategies for diverse client portfolio
- Lead media relations initiatives with national and international journalists
- Manage crisis communications protocols and response strategies
- Oversee content creation including press releases, pitches, and thought leadership articles
- Analyze campaign performance metrics and optimize strategies accordingly
- Mentor junior PR professionals and foster team growth
- Collaborate with marketing and digital teams for cohesive brand messaging
Qualifications
- Bachelor's degree in Communications, Journalism, or related field
- 8+ years of progressive PR experience with 3+ in leadership
- Proven track record of securing placements in top-tier media outlets
- Expertise in crisis management and reputation strategy
- Strong analytical skills with experience in PR measurement tools
- Exceptional writing and storytelling abilities
- Experience managing client relationships and budgets
- Proficiency in PR platforms like Cision or Meltwater