Job Description
Join our award-winning creative powerhouse as a Senior Marketing Communications Specialist and shape brand narratives that captivate audiences. At Vibrant Brands Agency, we fuse innovation with storytelling to deliver transformative campaigns for Fortune 500 clients. This hybrid-eligible role offers the opportunity to lead cross-functional initiatives in a dynamic, fast-paced environment where your strategic vision will directly impact our clients' market presence.
Responsibilities
- Develop and execute integrated marketing communications strategies across digital, print, and experiential channels
- Lead content creation for campaigns including press releases, blog posts, social media narratives, and video scripts
- Manage media relations and coordinate PR events with industry influencers and journalists
- Analyze campaign performance metrics to optimize messaging and engagement strategies
- Collaborate with design teams to ensure brand consistency across all touchpoints
- Mentor junior team members and foster a culture of creative excellence
Qualifications
- 5+ years of progressive marketing communications experience with measurable campaign success
- Proven expertise in developing multi-channel campaigns for B2B/B2C markets
- Exceptional writing and editing skills with portfolio demonstrating compelling content
- Strong analytical abilities using tools like Google Analytics, SEMrush, or Sprout Social
- Experience managing budgets over $500K and coordinating cross-functional teams
- BA/MA in Marketing, Communications, or related field with relevant certifications