Job Description
Join our award-winning marketing team at Vibrant Brands Group, where creativity meets strategy! We're seeking a dynamic Senior Marketing Communications Manager to lead integrated campaigns that captivate audiences and drive brand growth. In this pivotal role, you'll shape our narrative across digital, traditional, and experiential channels while mentoring a high-performing creative team. Our collaborative culture encourages bold ideas and continuous innovation, offering competitive benefits and flexible work arrangements. If you're passionate about storytelling and ready to make an impact, apply today!
Responsibilities
- Develop and execute multi-channel marketing strategies aligned with brand objectives
- Lead cross-functional teams to launch integrated campaigns across digital, social, and traditional media
- Oversee content creation including press releases, blog posts, and video scripts
- Analyze campaign performance using analytics tools to optimize ROI
- Manage $2M+ annual marketing budget with vendor negotiations
- Coordinate with PR agency for media relations and crisis communications
- Mentor junior marketers through skill development programs
Qualifications
- 8+ years in marketing communications with 3+ in leadership roles
- Proven track record of award-winning integrated campaigns
- Expertise in SEO/SEM, content marketing, and social media strategy
- Strong analytical skills with data-driven decision making
- Exceptional written and verbal communication abilities
- Proficiency in Adobe Creative Suite and marketing automation tools
- Bachelor's degree in Marketing, Communications, or related field