Job Description
Join GlobalEdge Marketing Group as a Senior Marketing Communications Manager and lead our brand narrative in the fast-paced New York market. We're seeking a strategic visionary to craft compelling campaigns that resonate with global audiences and drive measurable growth. This hybrid role offers the opportunity to shape our communications strategy while mentoring a high-performing team in a collaborative, innovative environment.
Responsibilities
- Develop and execute multi-channel marketing communications strategies aligned with business objectives
- Lead digital and traditional campaign initiatives across email, social media, and PR channels
- Manage brand voice consistency across all touchpoints and stakeholder communications
- Analyze campaign performance data to optimize ROI and inform strategic decisions
- Collaborate with cross-functional teams to align messaging with product launches
- Oversee content creation including press releases, blog posts, and thought leadership pieces
- Manage $1M+ annual communications budget with vendor relationships and contract negotiations
Qualifications
- 8+ years in marketing communications with 3+ years in leadership roles
- Proven track record of developing award-winning integrated campaigns
- Expertise in digital analytics platforms (Google Analytics, Adobe Analytics)
- Strong proficiency with marketing automation tools (Marketo, HubSpot)
- Exceptional writing and editing skills with portfolio samples
- Experience managing remote teams and cross-functional projects
- BA/BS in Marketing, Communications, or related field
- Certification in Google Analytics or HubSpot preferred