Job Description
Are you a data-driven strategist with a passion for scaling brands through innovative digital tactics? Flux Digital Media is looking for a Senior Growth Marketing Manager to join our elite performance team in New York City. We are seeking a visionary who lives at the intersection of creative storytelling and rigorous data analysis.
As a key leader in our marketing organization, you will be responsible for the architecture and execution of our customer acquisition and retention engines. You will lead high-impact campaigns, manage substantial budgets, and leverage cutting-edge MarTech tools to drive sustainable growth. If you are obsessed with CAC/LTV ratios and thrive in a fast-paced environment, we want to hear from you.
Responsibilities
- Architect and execute end-to-end multi-channel growth strategies across Paid Search, Paid Social, and Programmatic channels.
- Own and optimize the full-funnel performance metrics, focusing on lowering CAC while increasing customer LTV.
- Design and implement a rigorous A/B testing framework for creative assets, ad copy, and landing page conversion rate optimization (CRO).
- Directly manage a monthly seven-figure performance marketing budget with a focus on hyper-efficient ROI.
- Partner with Product and Data teams to build sophisticated attribution models and enhance marketing automation workflows.
- Prepare and present high-level performance reports and strategic growth forecasts to the executive leadership team.
Qualifications
- 6+ years of proven experience in performance or growth marketing, preferably within a high-growth SaaS or D2C environment.
- Expert-level mastery of Google Ads, Meta Business Suite, and TikTok Ads Manager.
- Deep technical proficiency with GA4, Google Tag Manager, and data visualization tools like Tableau or Looker.
- Strong analytical mindset with the ability to translate complex datasets into actionable strategic pivots.
- Proven track record of managing and scaling marketing budgets exceeding $2M annually.
- Bachelor’s degree in Marketing, Mathematics, Economics, or a related quantitative field.