Job Description
Join Nexus Global's award-winning marketing team as we redefine digital engagement in the tech space. We're seeking a visionary Senior Digital Marketing Strategist to architect data-driven campaigns that captivate global audiences and accelerate brand growth. This role combines creative storytelling with analytical precision to deliver measurable ROI across multiple channels.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns (SEO, SEM, social, email)
- Analyze market trends and consumer insights to optimize content strategy
- Lead cross-functional projects with design, sales, and product teams
- Manage $1M+ digital advertising budgets with quarterly performance reviews
- Create compelling brand narratives for product launches and thought leadership
- Implement A/B testing frameworks for conversion rate optimization
- Report on KPIs and present insights to executive stakeholders
Qualifications
- 8+ years in digital marketing with 3+ in leadership roles
- Proven expertise in marketing automation (HubSpot/Marketo) and analytics tools
- Strong portfolio demonstrating successful B2B tech campaigns
- Advanced knowledge of Google Analytics, Google Ads, and Facebook Ads Manager
- Certifications in Google Analytics, HubSpot, or Hootsuite
- Experience managing remote teams and cross-functional projects
- Bachelor's degree in Marketing, Communications, or related field