Job Description
Join Nexus Growth Partners, an award-winning digital-first agency, as we revolutionize brand growth through data-driven marketing strategies. We seek a visionary Senior Digital Marketing Specialist to architect and execute multi-channel campaigns that captivate audiences and deliver measurable ROI. This hybrid role combines creative excellence with analytical rigor, perfect for a digital maven ready to shape the future of marketing.
Responsibilities
- Develop and implement end-to-end digital marketing strategies across SEO, SEM, social media, and email channels
- Lead performance marketing campaigns with monthly budgets exceeding $100K
- Analyze data using Google Analytics, Adobe Analytics, and marketing automation platforms
- Optimize conversion funnels and A/B test creative assets for maximum impact
- Collaborate with design and product teams to align marketing with brand vision
- Manage client relationships and present performance dashboards to stakeholders
- Stay ahead of industry trends and emerging platforms (TikTok, AI tools, etc.)
Qualifications
- 5+ years of digital marketing experience with proven ROI-driven campaigns
- Expertise in Google Ads, Facebook Ads Manager, and programmatic advertising
- Advanced certification in Google Analytics and/or HubSpot
- Strong data storytelling skills with proficiency in SQL or Python
- Experience managing cross-functional teams and agency/client partnerships
- Portfolio showcasing successful B2B/B2C campaigns with growth metrics
- Excellent written communication and presentation abilities