Job Description
Join our award-winning digital marketing team at GrowthSphere Inc., a fast-scaling SaaS leader revolutionizing customer engagement. We're seeking a visionary Senior Digital Marketing Manager to architect and execute multi-channel campaigns that drive measurable ROI and brand dominance. This role offers unparalleled creative autonomy and the opportunity to shape our digital ecosystem in a dynamic, data-rich environment.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO, PPC, social media, and email channels
- Lead A/B testing initiatives to optimize conversion funnels and CAC metrics
- Manage $500K+ annual digital advertising budgets with rigorous ROI tracking
- Analyze market trends and consumer behavior using advanced analytics tools (Google Analytics, Adobe Analytics)
- Collaborate with product teams to align marketing initiatives with product launches
- Mentor junior marketers and cross-functional stakeholders on digital best practices
- Present performance dashboards and strategic insights to executive leadership
Qualifications
- 8+ years in digital marketing with 3+ years in managerial roles
- Proven track record scaling B2B SaaS customer acquisition through integrated campaigns
- Expertise in marketing automation (Marketo, HubSpot) and CRM platforms
- Advanced proficiency in Google Ads, Facebook Ads Manager, and Google Analytics 4
- Certified in Google Analytics, Google Ads, or Meta Blueprint preferred
- Demonstrated experience managing 6-figure+ digital budgets
- Strong analytical skills with ability to translate data into actionable strategies
- Bachelor's degree in Marketing, Business, or related field