Job Description
Join Innovate Creative Agency, a trailblazer in digital storytelling and brand transformation, as we redefine creative excellence in the heart of NYC. We're seeking a visionary Senior Digital Marketing Manager to spearhead our next-generation campaigns for Fortune 500 clients. This hybrid role combines strategic brand development with cutting-edge digital execution, offering unparalleled growth opportunities in a dynamic, award-winning environment.
Responsibilities
- Lead end-to-end digital marketing strategy across social, email, and paid channels
- Drive 30%+ YoY growth in client KPIs through data-driven campaign optimization
- Manage $2M+ annual digital budgets with ROI-focused allocation
- Collaborate with creative teams to develop compelling multimedia content narratives
- Analyze market trends to identify emerging platforms and technologies
- Mentor junior marketers through structured training programs
Qualifications
- 8+ years digital marketing experience with 3+ in leadership roles
- Proven track record scaling brands across social platforms (Meta, TikTok, LinkedIn)
- Advanced proficiency in Google Analytics, Adobe Analytics, and marketing automation tools
- Portfolio showcasing successful B2B/B2C campaigns with measurable results
- Strong understanding of SEO/SEM principles and content marketing frameworks
- Certified in Google Ads, HubSpot, or equivalent marketing platforms