Job Description
Are you a data-driven storyteller ready to scale global brands? GrowthScale Agency is looking for a high-impact Senior Digital Marketing Manager to lead our growth initiatives. You will bridge the gap between creative strategy and technical execution, driving ROI across paid, organic, and email channels.
We are a fast-paced agency culture that values autonomy, analytical rigor, and bold creative ideas. If you live for conversion rates and love optimizing high-budget ad spend, let's talk.
Responsibilities
- Develop and execute comprehensive multi-channel digital strategies to drive customer acquisition.
- Manage large-scale performance marketing budgets across Google Ads, Meta, and LinkedIn.
- Lead A/B testing frameworks for landing pages, ad creative, and email marketing workflows.
- Collaborate with the content and design teams to ensure brand alignment and campaign excellence.
- Perform deep-dive performance analysis and deliver actionable insights to stakeholders.
- Stay ahead of industry trends, algorithm changes, and emerging martech platforms.
- Mentor junior team members and foster a culture of continuous optimization.
Qualifications
- 5+ years of experience in high-growth digital marketing roles.
- Proven track record of managing monthly ad spends exceeding $50k with positive ROI.
- Expertise in Google Analytics 4, SEMrush, HubSpot, and Meta Business Suite.
- Strong understanding of SEO principles, conversion rate optimization (CRO), and funnel architecture.
- Excellent verbal and written communication skills with the ability to translate data into strategy.
- Bachelor’s degree in Marketing, Business, or a related quantitative field.
- Professional certification in Google Ads or HubSpot is highly preferred.