Job Description
Join Nexus Digital Agency's elite marketing team in Austin, TX! We're seeking a results-driven Senior Digital Marketing Manager to architect and execute cutting-edge campaigns that captivate audiences and accelerate growth. As a pivotal member of our award-winning team, you'll leverage data-driven strategies to elevate our clients' digital presence in a dynamic tech hub.
Our Austin headquarters offers collaborative workspaces, competitive benefits, and opportunities to shape the future of digital marketing. If you thrive in fast-paced environments and possess a passion for innovation, this is your chance to make a measurable impact.
Responsibilities
- Develop and implement comprehensive multi-channel digital marketing strategies (SEO, SEM, social, email, content)
- Lead A/B testing and optimization campaigns to improve conversion rates by 30%+
- Analyze performance metrics using Google Analytics, Adobe Analytics, and marketing automation platforms
- Manage $1M+ digital advertising budgets across major platforms (Google, Meta, LinkedIn)
- Collaborate with creative teams to produce high-converting content and assets
- Present performance reports and strategic recommendations to C-level stakeholders
- Mentor junior marketers and foster continuous team skill development
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in management roles
- Proven expertise in scaling revenue through paid acquisition channels (ROAS >4.5)
- Advanced certification in Google Analytics, Google Ads, and Meta Blueprint
- Proficiency in marketing automation (Marketo, HubSpot) and CRM platforms
- Strong analytical skills with ability to translate data into actionable strategies
- Experience managing cross-functional teams and external vendor relationships
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)