Job Description
Shape the Narrative
Lumina Creative is a forward-thinking agency at the intersection of art and commerce. We are seeking a Senior Creative Copywriter who possesses a sharp eye for detail and a mastery of the written word. You will be responsible for translating complex brand concepts into compelling, human-centric narratives that drive engagement and conversion.
Join our elite communications team and collaborate with world-class designers and strategists to produce work that stands out in a crowded digital landscape.
Responsibilities
- Lead the development of distinctive brand voice guidelines and tone of voice documentation.
- Conceptualize and write high-impact copy for digital campaigns, social media, email marketing, and print collateral.
- Craft persuasive headlines and body copy that resonate with diverse target audiences.
- Collaborate closely with art directors and account managers to ensure visual and verbal harmony.
- Conduct deep research to ensure factual accuracy and cultural relevance in all content.
- Edit and proofread content rigorously to maintain the highest standards of quality and consistency.
- Optimize copy for SEO to enhance organic visibility and search performance.
Qualifications
- 5+ years of proven experience in copywriting, preferably within a creative agency or in-house marketing department.
- A robust, diverse portfolio demonstrating versatility across various media formats (digital, print, video).
- Exceptional command of English grammar, punctuation, and style with a keen ear for rhythm and flow.
- Strong understanding of digital marketing principles, content strategy, and SEO best practices.
- Ability to manage multiple projects simultaneously while meeting tight deadlines without compromising quality.