Job Description
Join our award-winning content team at Nexus Creative Agency, where we transform complex ideas into compelling narratives for Fortune 500 clients. We're seeking a versatile Senior Content Writer to craft strategic, data-driven content that drives engagement and conversions. You'll collaborate with creative directors, SEO specialists, and brand strategists to produce high-impact materials across digital platforms. This hybrid role offers flexibility while maintaining a collaborative office environment in downtown San Francisco.
Our ideal candidate thrives in fast-paced environments, balances creativity with analytics, and possesses a portfolio demonstrating versatility across B2B/B2C formats. You'll shape brand voices for tech, healthcare, and SaaS clients while staying ahead of content marketing trends.
Responsibilities
- Develop long-form content (blog posts, whitepapers, case studies) aligned with SEO best practices and client KPIs
- Adapt brand voice for diverse audiences across web, email, and social platforms
- Conduct audience research and competitive analysis to inform content strategy
- Collaborate with designers to create integrated multimedia content experiences
- Optimize existing content for performance using A/B testing and analytics tools
- Maintain editorial calendar and ensure content meets brand guidelines and deadlines
- Mentor junior writers and contribute to content team innovation
Qualifications
- 5+ years professional writing experience with portfolio demonstrating B2B/SaaS expertise
- Proven SEO knowledge (keyword research, on-page optimization, SERP analysis)
- Mastery of CMS platforms (WordPress, HubSpot) and content collaboration tools
- Ability to translate technical concepts into accessible, engaging content
- Data-driven approach with experience measuring content ROI
- Bachelor's degree in Marketing, Communications, English, or related field
- Google Analytics certification or equivalent analytics experience
- Experience with content repurposing and cross-channel campaigns