Job Description
Are you a storyteller with a data-driven mindset? Vanguard Creative Agency is seeking a visionary Senior Content Marketing Manager to lead our narrative strategy. In this role, you will define the voice of our high-growth clients, bridging the gap between brand authority and conversion-led performance.
You will work in our vibrant SoHo studio, collaborating with a cross-functional team of designers, SEO specialists, and account directors to deliver world-class content experiences.
Responsibilities
- Develop and execute comprehensive content strategies that align with client business objectives.
- Lead the editorial calendar, overseeing the production of high-impact blogs, whitepapers, and video scripts.
- Analyze content performance metrics to refine distribution tactics and maximize ROI.
- Collaborate with the SEO team to identify keyword opportunities and optimize on-page content.
- Manage freelance contributors and ensure all outputs meet our premium quality standards.
- Develop brand guidelines and voice frameworks for diverse industry sectors.
- Present campaign performance reports to key stakeholders and executive leadership.
Qualifications
- 5+ years of experience in content marketing, journalism, or strategic communications.
- Proven track record of managing end-to-end content projects in a fast-paced agency environment.
- Expertise in SEO tools (Ahrefs, Semrush, Google Analytics) and CMS platforms (WordPress, Contentful).
- Exceptional copywriting and editing skills with a meticulous eye for brand tone.
- Strong project management abilities with experience leading cross-functional teams.
- Bachelor’s degree in Marketing, Communications, English, or related field.
- Ability to thrive in a collaborative, feedback-oriented team culture.