Job Description
Join our award-winning digital marketing team at Nexus Digital Solutions, where innovation meets results. We're seeking a strategic Digital Marketing Manager to drive our brand's online presence across all digital channels. This role offers the opportunity to shape our marketing strategy, lead cutting-edge campaigns, and make a measurable impact in a rapidly evolving digital landscape. Enjoy competitive compensation, comprehensive benefits, and a culture that values creativity and data-driven decision-making.
Responsibilities
- Develop and execute multi-channel digital marketing strategies including SEO, SEM, social media, email, and content marketing
- Lead performance marketing campaigns with a focus on ROI optimization and conversion rate enhancement
- Manage PPC budgets across Google Ads and social platforms, ensuring maximum efficiency
- Analyze campaign data using tools like Google Analytics 4 and Adobe Analytics to derive actionable insights
- Collaborate with creative teams to produce compelling digital assets and landing pages
- Stay ahead of industry trends and emerging platforms to maintain competitive advantage
- Present performance reports and strategic recommendations to executive stakeholders
Qualifications
- 5+ years of digital marketing experience with proven success in managing integrated campaigns
- Expertise in SEO/SEM tools (Ahrefs, SEMrush) and major advertising platforms (Google Ads, Meta Ads)
- Strong analytical skills with experience in data visualization tools (Tableau, Looker)
- Certifications in Google Analytics, Google Ads, or HubSpot preferred
- Experience managing budgets over $500K annually
- Proficiency in marketing automation platforms (Marketo, HubSpot)
- Excellent written communication and presentation skills
- Bachelor's degree in Marketing, Business, or related field