Job Description
Join GrowthForge Analytics, an award-winning digital marketing agency revolutionizing B2B growth strategies. We're seeking a visionary Digital Marketing Manager to architect and execute data-driven campaigns that transform brands into industry leaders. In this pivotal role, you'll lead our digital transformation initiatives across SEO, content, and paid channels while mentoring a high-performing team. Enjoy hybrid work flexibility, competitive equity packages, and continuous learning opportunities with our industry-recognized certification programs.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO/SEM, content marketing, and paid social channels
- Lead A/B testing and conversion optimization initiatives to improve CTR and ROI by 30%+
- Manage $500K+ annual ad spend across Google Ads, LinkedIn, and Meta platforms
- Analyze campaign performance using HubSpot, Google Analytics 4, and Looker Studio
- Collaborate with product teams to align marketing initiatives with business objectives
- Mentor junior marketers and conduct monthly performance reviews
- Present quarterly growth reports to C-suite stakeholders with actionable insights
Qualifications
- 5+ years of digital marketing experience with proven ROI in B2B SaaS or tech
- Advanced certification in Google Analytics, Google Ads, or HubSpot
- Expertise in marketing automation platforms (Marketo, HubSpot, or Pardot)
- Strong analytical skills with ability to translate data into strategic decisions
- Experience managing remote teams and cross-functional projects
- Proficiency in SEO tools (Ahrefs, SEMrush) and marketing analytics platforms
- Bachelor's degree in Marketing, Communications, or related field