Job Description
Are you a data-driven marketer with a passion for scaling brands? Apex Digital Solutions is looking for a visionary Digital Marketing Manager to lead our growth initiatives. You will be the architect behind our multi-channel campaigns, driving ROI through strategic planning and creative execution.
In this role, you will oversee the entire digital lifecycle—from SEO and PPC to email marketing and social engagement. We are looking for someone who doesn't just follow trends but sets them, leveraging deep analytics to optimize performance and maximize market share.
Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Manage end-to-end campaigns across Google, Meta, and LinkedIn advertising platforms.
- Optimize website performance and organic traffic through advanced SEO and content strategies.
- Analyze campaign metrics and KPIs to report on performance and drive continuous improvement.
- Collaborate with the creative team to produce high-converting assets.
- Manage the digital marketing budget and negotiate with vendors.
Qualifications
- Proven experience (3-5+ years) in Digital Marketing, preferably within a B2B or agency environment.
- Hands-on experience with Google Analytics, Google Ads, and Facebook Ads Manager.
- Strong understanding of SEO, SEM, and content marketing principles.
- Excellent analytical skills with the ability to interpret complex data sets.
- Strong written and verbal communication skills.
- Relevant certifications (e.g., Google Analytics, HubSpot) are a plus.