Job Description
Join Nexus Digital Agency at the forefront of transformative digital marketing! We're seeking a visionary Digital Marketing Manager to architect and execute cutting-edge strategies that captivate audiences and drive exponential growth. In this pivotal role, you'll lead our digital ecosystemâencompassing SEO, PPC, social media, and content marketingâwhile leveraging data-driven insights to optimize campaigns and maximize ROI. Collaborate with cross-functional teams to develop innovative brand narratives that resonate globally. If you're passionate about harnessing digital channels to create memorable customer experiences and elevate brands to new heights, we want you on our team.
Responsibilities
- Develop and implement comprehensive digital marketing strategies across SEO, PPC, social media, and email channels
- Lead data-driven campaign optimization using analytics platforms (Google Analytics, Adobe Analytics)
- Manage PPC budgets and ROI for search and social advertising (Google Ads, Meta Ads)
- Oversee content creation calendar aligned with SEO best practices and brand voice
- Conduct A/B testing and conversion rate optimization for landing pages and funnels
- Coordinate with design and product teams for cohesive digital experiences
- Generate monthly performance reports with actionable insights for stakeholders
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 5+ years of digital marketing experience with proven campaign management success
- Expertise in SEO tools (SEMrush, Ahrefs) and paid advertising platforms
- Strong analytical skills with ability to translate data into strategic decisions
- Experience managing cross-functional teams and external vendors
- Proficiency in marketing automation (HubSpot, Marketo) and CRM systems
- Bachelor's degree in Marketing, Communications, or related field
- Google Ads and Analytics certifications required
- Portfolio demonstrating measurable campaign results and creative executions