Job Description
Join our dynamic team as a Digital Marketing Manager and lead cutting-edge campaigns that transform brands in the digital landscape. At GrowthPulse Digital, we empower ambitious marketers to drive measurable results through data-driven strategies. You'll spearhead our omnichannel initiatives, optimize ROI, and collaborate with cross-functional teams to deliver exceptional customer experiences. This role offers the opportunity to shape our marketing vision while working with industry-leading tools in a collaborative, fast-paced environment.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email marketing channels
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms
- Lead A/B testing initiatives to optimize conversion rates and user engagement
- Manage paid advertising budgets across Google Ads, Meta Ads, and emerging platforms
- Collaborate with content teams to create compelling, SEO-optimized content assets
- Generate monthly performance reports and present actionable insights to stakeholders
- Stay ahead of digital marketing trends and implement innovative tactics
Qualifications
- 5+ years of progressive digital marketing experience with proven campaign management success
- Expertise in SEO/SEM, social media marketing, and paid advertising platforms
- Proficiency in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Bachelor's degree in Marketing, Communications, or related field
- Strong analytical skills with ability to translate data into actionable strategies
- Experience managing digital marketing budgets of $100k+
- Certifications in Google Ads, Analytics, or HubSpot preferred
- Exceptional communication and project management skills