Job Description
Join our award-winning marketing team as we revolutionize digital experiences! InnovateTech Solutions is seeking a visionary Digital Marketing Manager to spearhead our next-gen campaigns across all digital channels. You'll drive customer acquisition, optimize conversion funnels, and shape our brand's digital footprint in the heart of Silicon Valley.
This hybrid role offers the flexibility to work 3 days remotely while collaborating with top-tier product and design teams in our vibrant downtown San Francisco office. We provide competitive equity packages, comprehensive health benefits, and a culture that celebrates innovation and work-life integration.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing channels
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms to optimize ROI
- Lead A/B testing initiatives for landing pages, ad creatives, and email sequences to drive conversion rates
- Manage PPC campaigns across Google Ads, LinkedIn Ads, and emerging platforms with strict budget adherence
- Collaborate with content teams to create data-driven, SEO-optimized content that drives organic growth
- Oversee social media strategy and community engagement across all platforms
- Prepare monthly performance reports and present actionable insights to executive stakeholders
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 5+ years of digital marketing experience with proven success in B2B SaaS or tech industry
- Expert proficiency in Google Analytics, Google Ads, and marketing automation tools (Marketo/HubSpot)
- Advanced knowledge of SEO best practices and experience with technical SEO audits
- Strong data analysis skills with ability to translate metrics into actionable strategies
- Experience managing digital budgets of $500k+
- Exceptional written communication skills with portfolio of successful campaign examples
- Certifications in Google Ads, Google Analytics, or HubSpot required