Job Description
Join Nexus Digital, a forward-thinking tech innovator, as we revolutionize digital experiences! We're seeking a passionate Digital Marketing Manager to architect and execute cutting-edge strategies that drive explosive growth. In this pivotal role, you'll lead our digital ecosystem, blending creativity with data-driven precision to captivate audiences and accelerate revenue. Our collaborative culture thrives on innovation, offering competitive benefits and opportunities to shape the future of digital engagement.
Responsibilities
- Develop and implement end-to-end digital marketing strategies across SEO, SEM, social media, and email channels
- Lead data-driven campaigns with 30%+ YoY growth targets using Google Analytics, HubSpot, and Adobe Analytics
- Optimize conversion funnels and A/B test landing pages to achieve 25%+ CTR improvements
- Manage $500K+ digital advertising budgets with strict ROI accountability
- Spearhead content marketing initiatives including blog, video, and webinar strategies
- Analyze market trends and competitor landscapes to identify disruptive opportunities
- Collaborate with product and design teams to align marketing with product roadmaps
Qualifications
- 5+ years in digital marketing with 3+ years in management roles
- Proven expertise in SEO/SEM (Google Ads, Bing), social media (Meta, LinkedIn, TikTok), and email automation
- Advanced proficiency in analytics tools (Google Analytics 4, Adobe Analytics) with data storytelling ability
- Certifications in Google Ads, HubSpot, or SEM preferred
- Portfolio demonstrating successful campaign execution with measurable ROI
- Exceptional project management skills with experience in cross-functional leadership
- Bachelor's degree in Marketing, Communications, or related field
- Experience in B2B SaaS or tech industry strongly preferred