Job Description
Are you ready to elevate the guest experience at one of New York City's most prestigious landmarks? The Grand Horizon Hotel is seeking a visionary Digital Marketing Manager to lead our online presence and drive sustainable growth. In this pivotal role, you will craft compelling narratives that resonate with luxury travelers, ensuring our brand remains the gold standard in the hospitality industry.
We are looking for a data-driven strategist with a passion for storytelling. If you thrive in a fast-paced environment and have a knack for converting clicks into bookings, we want to meet you. Join our elite team and help us redefine hospitality in the digital age.
Responsibilities
- Develop and execute comprehensive SEO and SEM strategies to increase organic traffic and drive direct bookings.
- Manage end-to-end digital marketing campaigns, including email marketing, social media, and paid advertising (Google Ads, Meta).
- Analyze market trends and competitor activity to optimize our positioning in the luxury travel sector.
- Collaborate with the PR team to amplify our brand voice across all digital channels.
- Oversee the hotel’s blog and content strategy, ensuring high-quality, engaging material.
- Monitor KPIs and ROI, providing monthly reports to senior leadership.
Qualifications
- 5+ years of experience in digital marketing, preferably within the hospitality, travel, or luxury retail sectors.
- Strong proficiency in SEO tools (e.g., Ahrefs, SEMrush, Google Search Console) and analytics platforms (e.g., Google Analytics 4).
- Proven track record of managing paid advertising budgets with a high return on investment.
- Excellent copywriting and content creation skills with a focus on luxury brand voice.
- Bachelor’s degree in Marketing, Communications, or a related field.