Job Description
We are seeking a visionary Digital Marketing & Communications Manager to elevate our brand presence in the competitive London market. In this pivotal role, you will craft compelling narratives that resonate with our diverse audience and drive measurable growth across all digital channels.
You will serve as the guardian of our brand voice, collaborating cross-functionally to align our messaging with business objectives while optimizing our digital footprint for maximum impact.
Why join us? You will have the opportunity to shape the strategic direction of our marketing efforts, work with cutting-edge tools, and lead a team of creative professionals.
Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with overall business goals.
- Manage and optimize social media presence across LinkedIn, Twitter, and Instagram to drive engagement and lead generation.
- Oversee the content calendar, ensuring high-quality copywriting for blogs, newsletters, press releases, and website assets.
- Analyze campaign performance data to refine tactics, improve ROI, and provide actionable insights.
- Collaborate with the design team to produce visually engaging assets that enhance brand storytelling.
- Lead public relations initiatives and manage external communications.
- Stay ahead of industry trends to identify new opportunities for brand growth.
Qualifications
- 3+ years of experience in digital marketing or communications, preferably within a B2B environment.
- Proven track record of managing paid and organic social media campaigns with measurable results.
- Strong writing and editing skills with a keen eye for detail and tone consistency.
- Familiarity with SEO best practices and analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
- Experience with CMS platforms (WordPress, Drupal) is highly desirable.
- Excellent project management skills and the ability to prioritize in a fast-paced environment.
- Relevant professional certification (e.g., Google Ads, HubSpot Content Marketing) is a plus.