Job Description
We are seeking a dynamic Senior Public Relations Specialist to join our elite communications team in New York. If you are a strategic thinker with a passion for storytelling and a track record of generating buzz, we want to hear from you.
In this pivotal role, you will lead high-stakes media campaigns, shape our brand narrative, and act as the voice of Apex Global in the industry. You will work closely with executive leadership to drive brand awareness and manage our reputation in a competitive market.
Responsibilities
- Develop and execute comprehensive PR strategies aligned with business objectives.
- Manage media relations, including pitching stories to journalists and securing placements in top-tier publications.
- Draft and edit press releases, fact sheets, and media kits with impeccable attention to detail.
- Cultivate and maintain relationships with key industry influencers and media contacts.
- Oversee crisis communications to protect and enhance brand reputation.
- Coordinate press events, webinars, and product launch activities.
- Analyze PR metrics to optimize campaign performance and ROI.
Qualifications
- Bachelor’s degree in Communications, Marketing, Journalism, or a related field.
- Minimum of 5-7 years of experience in public relations, specifically within the technology or B2B sector.
- Proven experience managing communications for executive leadership.
- Exceptional writing, editing, and verbal communication skills.
- Strong media list management and networking abilities.
- Proficiency in PR software tools (e.g., Cision, Muck Rack, PR Newswire).
- Ability to thrive in a fast-paced, deadline-driven environment.