Job Description
Are you a master storyteller with a track record of shaping global narratives? Luminary Brand Strategy Group is seeking a high-impact Senior PR Manager to join our flagship New York office. You will lead high-stakes communication strategies for Fortune 500 clients, driving brand authority and media dominance in an ever-evolving digital landscape.
We offer a collaborative culture, premium benefits, and the opportunity to work at the intersection of media, tech, and lifestyle sectors.
Responsibilities
- Develop and execute comprehensive PR strategies that align with client business objectives.
- Cultivate and maintain long-term relationships with top-tier media outlets, journalists, and industry influencers.
- Lead high-profile media launches, press junkets, and executive thought-leadership campaigns.
- Draft compelling press releases, op-eds, white papers, and briefing materials.
- Manage rapid-response crisis communication protocols to protect and enhance client reputation.
- Mentor junior team members and foster a culture of creative excellence and strategic rigor.
- Measure, analyze, and report on PR campaign performance using advanced analytics tools.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- 6+ years of agency-side experience managing diverse client portfolios.
- Exceptional writing, editing, and verbal communication skills with a portfolio of published media placements.
- Proven ability to navigate complex media environments and secure coverage in national and trade outlets.
- Deep understanding of digital PR, SEO integration, and social media storytelling.
- Ability to thrive in a high-pressure, fast-paced agency environment.
- Strong strategic thinking and project management skills.