Job Description
Are you a master storyteller with a knack for shaping brand narratives? Luminary PR Agency is looking for a dynamic Senior Public Relations Manager to join our award-winning team in the heart of New York City. In this role, you will lead high-stakes media campaigns, cultivate relationships with top-tier journalists, and elevate the profiles of our global clientele.
We value strategic thinkers who can blend creative vision with data-driven results. If you thrive in a fast-paced environment and have a proven track record of securing national press coverage, we want to hear from you.
Responsibilities
- Develop and execute comprehensive PR strategies that align with client business objectives.
- Secure high-impact media placements in major national, trade, and vertical publications.
- Lead media training for high-profile client executives and spokespeople.
- Manage crisis communication scenarios with poise, discretion, and strategic foresight.
- Collaborate with cross-functional teams to integrate PR with broader marketing and social media campaigns.
- Draft high-quality press releases, media kits, thought leadership articles, and talking points.
- Analyze campaign performance metrics and provide actionable insights to stakeholders.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 6+ years of experience in agency or in-house public relations.
- Deep existing network of media contacts within the business, technology, or lifestyle sectors.
- Exceptional writing, editing, and verbal communication skills.
- Demonstrated ability to manage multiple high-priority accounts simultaneously.
- Strong understanding of digital PR, SEO impact, and social media trends.
- Proven ability to mentor and lead junior staff members.