Job Description
Join our award-winning PR team at Apex Communications Group, a leading global communications firm specializing in luxury lifestyle brands. We're seeking a dynamic Senior Public Relations Manager to craft compelling narratives and drive brand visibility for our high-profile client portfolio. This role offers the opportunity to shape media strategies, lead crisis communications, and mentor junior team members in a fast-paced, creative environment. If you're passionate about storytelling and thrive in high-stakes situations, apply now to elevate your career in the heart of NYC's media landscape.
Responsibilities
- Develop and execute comprehensive PR strategies for luxury lifestyle brands
- Cultivate and maintain relationships with top-tier media outlets and influencers
- Lead crisis management and reputation protection initiatives
- Coordinate press events, product launches, and media tours
- Manage PR budget and track campaign ROI using analytics tools
- Mentor junior team members and conduct performance reviews
- Collaborate with marketing and social teams for integrated campaigns
Qualifications
- Bachelor's degree in Communications, Journalism, or related field
- 8+ years of PR experience with luxury or consumer brands
- Proven track record of securing features in top-tier media (Vogue, Forbes, etc.)
- Exceptional writing and pitching skills with portfolio samples
- Crisis communications experience and media training certification
- Strong analytics proficiency (Cision, Meltwater, etc.)
- Ability to manage multiple high-profile accounts simultaneously