Job Description
Join our award-winning PR team at Apex Communications Group, a leading boutique agency serving Fortune 500 clients in tech, healthcare, and consumer sectors. We're seeking a strategic Senior Public Relations Manager to drive brand narratives, secure high-impact media placements, and manage client relationships in the fast-paced NYC market. This hybrid role offers unparalleled opportunities to shape public perception for industry innovators while collaborating with creative powerhouses.
Responsibilities
- Develop and execute comprehensive PR strategies for 3-5 high-profile clients
- Cultivate relationships with top-tier journalists and media outlets (TechCrunch, Forbes, WSJ)
- Write compelling press releases, pitch letters, and thought leadership content
- Manage crisis communications and reputation management protocols
- Analyze campaign performance metrics and ROI reports
- Mentor junior PR specialists and coordinate cross-functional teams
- Oversee event planning from product launches to media galas
Qualifications
- 8+ years of progressive PR experience with tech/healthcare clients
- Proven track record of securing Tier 1 media placements
- Crisis management certification (e.g., IABC, PRSA preferred)
- Expertise in SEO-optimized press release distribution
- Advanced proficiency in Cision, Meltwater, and HARO
- Demonstrable success managing multi-million dollar PR budgets
- Bachelor's degree in Communications, Journalism, or related field
- Portfolio showcasing measurable campaign results