Job Description
Join Apex Communications Group as our Senior Public Relations Manager and shape brand narratives in the heart of NYC's bustling media landscape. We're seeking a strategic communicator to elevate our clients' visibility through innovative campaigns and crisis management. This hybrid role offers the opportunity to work with Fortune 500 brands while leading a dynamic team of PR professionals.
Responsibilities
- Develop and execute comprehensive PR strategies for high-profile clients
- Cultivate relationships with top-tier media outlets and journalists
- Manage crisis communications and reputation protection
- Lead digital PR initiatives including influencer partnerships
- Oversee content creation for press releases and thought leadership pieces
- Analyze campaign performance and provide monthly insights
- Mentor junior PR specialists and manage team workflows
Qualifications
- 8+ years of progressive PR experience with agency background
- Proven track record of securing national media placements
- Crisis communication certification (e.g., IABC or PRSA)
- Expertise in digital PR tools (Cision, Meltwater)
- Bachelor's degree in Communications, Journalism, or related field
- Exceptional writing and presentation skills
- Experience managing PR budgets over $500K