Job Description
Join Nexus Global Communications as a Senior Marketing Communications Specialist and become the architect of our brand narrative. We're seeking a strategic storyteller to craft compelling campaigns that resonate with global audiences. In this pivotal role, you'll drive brand awareness, shape public perception, and elevate our digital footprint through integrated communications strategies. Our collaborative culture values innovation and impact, offering competitive benefits and growth opportunities in the heart of NYC's vibrant marketing ecosystem.
Responsibilities
- Develop and execute comprehensive marketing communications strategies across digital, traditional, and emerging channels
- Lead brand storytelling initiatives including press releases, thought leadership content, and social media campaigns
- Manage media relations, including pitching stories, coordinating interviews, and building journalist relationships
- Analyze campaign performance using data-driven insights to optimize messaging and audience engagement
- Coordinate cross-functional projects with design, product, and executive teams to ensure cohesive brand representation
- Maintain and refine crisis communication protocols to protect brand reputation
- Mentor junior team members and guide content calendar development
Qualifications
- Bachelor's degree in Marketing, Communications, or related field with 5+ years progressive experience
- Proven track record of developing award-winning integrated communications campaigns
- Expertise in digital marketing tools (HubSpot, Hootsuite, Google Analytics) and SEO best practices
- Exceptional writing skills with portfolio demonstrating versatility across formats
- Strong analytical abilities with experience measuring KPIs and ROI
- Experience managing budgets and vendor relationships for marketing initiatives
- Crisis management experience with media training capabilities
- Proficiency in Adobe Creative Suite and project management software