Job Description
Join our award-winning team at Vibrant Brand Collective, where creativity meets strategy. We're seeking a dynamic Senior Marketing Communications Manager to amplify our clients' voices in the bustling Austin market. You'll craft compelling narratives across digital and traditional channels, driving measurable growth while nurturing authentic brand relationships. This hybrid role offers competitive benefits, flexible work arrangements, and the chance to shape the future of marketing innovation.
Responsibilities
- Develop and execute integrated marketing communications strategies across digital, print, and experiential channels
- Lead content creation initiatives including blogs, press releases, and social media campaigns
- Manage media relations and coordinate PR events with 90+ industry influencers annually
- Analyze campaign performance data using Google Analytics and HubSpot to optimize ROI
- Collaborate with cross-functional teams to align messaging with business objectives
- Maintain brand voice consistency across all client touchpoints
- Mentor junior team members and conduct quarterly performance reviews
Qualifications
- 8+ years in marketing communications with 3+ years in leadership roles
- Proven expertise in brand storytelling and crisis communications
- Advanced proficiency in Adobe Creative Suite and marketing automation tools
- Certification in Google Analytics or HubSpot Marketing
- Portfolio demonstrating successful multi-channel campaigns
- Experience managing $500K+ annual marketing budgets
- Strong analytical skills with data-driven decision-making ability
- Bachelor's degree in Marketing, Communications, or related field