Job Description
Join our award-winning team at Innovate Communications Group, where creativity meets strategy. We're seeking a dynamic Senior Marketing Communications Manager to drive our brand narrative across digital and traditional platforms. This role offers the opportunity to shape global campaigns, lead cross-functional teams, and make measurable impact in a fast-paced, innovative environment. If you're passionate about storytelling and driving brand growth, this is your moment to shine.
Responsibilities
- Develop and execute comprehensive multi-channel marketing campaigns aligned with business objectives
- Lead brand messaging strategy across digital, print, and social media platforms
- Manage cross-functional teams including designers, content creators, and media specialists
- Analyze campaign performance metrics and optimize strategies using data-driven insights
- Oversee crisis communication protocols and brand reputation management
- Collaborate with executive leadership on corporate communications strategies
- Manage $2M+ annual marketing budget with ROI-focused allocation
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (MBA preferred)
- 8+ years progressive experience in marketing communications with 3+ years in leadership
- Proven track record of managing integrated campaigns across B2B/B2C sectors
- Expertise in SEO/SEM, content marketing, and social media strategy
- Strong analytical skills with experience using tools like Google Analytics, HubSpot, or Adobe Analytics
- Exceptional written and verbal communication skills with portfolio of successful campaigns
- Experience managing remote teams and cross-functional projects