Job Description
Join our award-winning team at GrowthWave Marketing, where creativity meets data-driven innovation. We're seeking a visionary Senior Digital Marketing Strategist to architect next-gen campaigns that captivate audiences and accelerate brand growth in the vibrant tech hub of Austin. You'll lead integrated digital initiatives across emerging platforms while mentoring a dynamic marketing team. Enjoy competitive benefits, flexible work arrangements, and opportunities to shape the future of digital engagement.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social, email, and paid media
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation platforms
- Lead content strategy and creation for brand storytelling and thought leadership
- Collaborate with product teams to align marketing initiatives with business objectives
- Manage $500K+ annual digital media budget with ROI optimization focus
- Present insights to C-suite stakeholders and executive leadership teams
- Mentor junior marketers and foster collaborative team culture
Qualifications
- 8+ years digital marketing experience with 3+ years in strategy leadership roles
- Proven expertise in omnichannel campaign management and marketing automation (Marketo/HubSpot)
- Advanced proficiency in SEO/SEM, paid social advertising, and analytics tools
- Strong portfolio demonstrating successful B2B tech or SaaS marketing campaigns
- Certifications in Google Analytics, Meta Blueprint, or HubSpot preferred
- Experience managing remote teams and cross-functional collaboration
- Bachelor's degree in Marketing, Communications, or related field