Job Description
Join Nexus Creative Solutions as a Senior Digital Marketing Strategist to revolutionize how brands connect with audiences in the digital age. We're seeking a visionary leader to architect data-driven campaigns that captivate, convert, and cultivate lasting customer relationships. If you thrive at the intersection of creativity and analytics and are passionate about shaping the future of digital engagement, this is your moment to make an impact.
Responsibilities
- Develop and execute multi-channel digital marketing strategies aligned with business objectives and brand identity
- Lead cross-functional teams to create high-impact content across social, email, and web platforms
- Analyze campaign performance using advanced analytics tools to optimize ROI and customer journey touchpoints
- Drive innovation in SEO/SEM, programmatic advertising, and emerging digital channels
- Manage $1M+ annual marketing budget with rigorous financial oversight and reporting
- Mentor junior marketers while fostering a culture of creative excellence and data literacy
- Collaborate with product teams to align marketing initiatives with product launches and user feedback
Qualifications
- Bachelor's degree in Marketing, Communications, or related field; MBA preferred
- 8+ years progressive digital marketing experience with 3+ years in strategic leadership
- Proven expertise in scaling B2B/B2C campaigns across multiple digital channels
- Advanced proficiency in marketing automation (HubSpot/Marketo), Google Analytics, and Adobe Analytics
- Strong understanding of CRO principles, A/B testing methodologies, and conversion funnels
- Exceptional storytelling ability with portfolio demonstrating award-winning campaigns
- Experience managing remote teams and cross-functional stakeholder relationships