Job Description
We are looking for a visionary Senior Digital Marketing Specialist to lead our digital transformation initiatives. If you thrive in a fast-paced environment and have a passion for data-driven storytelling, we want to hear from you.
As the architect of our online presence, you will collaborate with cross-functional teams to drive brand awareness, increase organic traffic, and optimize conversion funnels. Join us in shaping the future of digital engagement.
Responsibilities
- Develop and execute comprehensive SEO and content strategies to improve organic search rankings.
- Manage and optimize paid media campaigns (Google Ads, Social Ads) to maximize ROI.
- Analyze web performance data using Google Analytics 4 to identify growth opportunities.
- Create engaging copy and collateral for email marketing and social media channels.
- Conduct competitive research and market analysis to stay ahead of industry trends.
Qualifications
- Minimum of 5 years of experience in Digital Marketing or Communications.
- Proven track record of successful SEO campaigns and paid advertising results.
- Proficiency in Google Analytics, SEMrush, and HubSpot.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent written and verbal communication skills.