Job Description
Join GrowthForge Digital's award-winning marketing team and revolutionize how brands connect with audiences in the digital landscape. We're seeking a data-driven Digital Marketing Specialist to architect and execute multi-channel campaigns that drive measurable growth. You'll work with innovative B2B tech clients, leveraging cutting-edge tools and analytics to optimize conversion funnels. Our Austin-based hub offers hybrid work flexibility, competitive benefits, and opportunities to shape the future of digital marketing.
Responsibilities
- Develop and execute end-to-end digital marketing strategies across SEO, PPC, social media, and email channels
- Analyze campaign performance using Google Analytics, SEMrush, and marketing automation platforms
- Optimize conversion funnels and A/B test landing pages to maximize ROI
- Collaborate with design teams to create compelling content and ad creatives
- Manage paid advertising budgets across Google Ads, LinkedIn, and Facebook Ads platforms
- Generate monthly performance reports and strategic recommendations for stakeholders
- Stay ahead of digital marketing trends and algorithm updates
Qualifications
- 5+ years of hands-on digital marketing experience with proven ROI results
- Expertise in Google Ads, Google Analytics, and SEO/SEM best practices
- Proficiency in marketing automation tools (HubSpot, Marketo, or similar)
- Strong analytical skills with ability to derive actionable insights from data
- Experience managing B2B tech clients in SaaS or fintech sectors
- Certified in Google Ads, Analytics, or HubSpot preferred
- Exceptional communication skills with ability to present complex data clearly