Job Description
Join GrowthForge Digital, a trailblazing digital marketing agency, and lead transformative campaigns for Fortune 500 clients. We're seeking a visionary Senior Digital Marketing Specialist to architect data-driven strategies that elevate brands and deliver measurable ROI. In this pivotal role, you'll spearhead our digital ecosystem, leveraging cutting-edge analytics and creative innovation to dominate digital landscapes. Our Austin hub fosters collaboration with top-tier tech talent in a vibrant, growth-oriented environment where your ideas become industry benchmarks.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, content, email, and social channels
- Lead performance analysis using Google Analytics, Adobe Analytics, and marketing automation platforms
- Optimize conversion funnels through A/B testing and user journey mapping
- Manage PPC campaigns with $500K+ monthly budgets across Google Ads and Meta Ads
- Collaborate with creative teams to produce high-impact digital assets
- Present ROI-driven insights to C-suite clients and internal stakeholders
- Mentor junior marketers and champion emerging digital trends
Qualifications
- 5+ years of digital marketing experience with proven ROI in B2B/B2C sectors
- Expertise in Google Analytics, Google Ads, Meta Ads, and marketing automation tools
- Strong understanding of SEO/SEM best practices and algorithm updates
- Proficiency in HTML/CSS and marketing platforms like HubSpot or Marketo
- Data-driven decision-making with advanced Excel/SQL skills
- Experience managing cross-functional teams and client relationships
- Google Ads/Meta Blueprint certifications required
- Bachelor's degree in Marketing, Business, or related field