Job Description
Join Nexus Digital Agency's dynamic marketing team as we revolutionize brand storytelling in the digital age. We're seeking a visionary Senior Digital Marketing Manager to architect data-driven campaigns that captivate audiences and accelerate growth. You'll lead cross-functional initiatives while leveraging cutting-edge analytics tools to optimize ROI across channels. Our Austin-based hub offers a collaborative, startup-charged environment where creativity meets measurable results.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email campaigns
- Lead A/B testing initiatives and optimize conversion funnels using Google Analytics and Adobe Analytics
- Manage PPC budgets exceeding $500K while maintaining CPA targets below industry benchmarks
- Create compelling content narratives that align with brand voice and resonate with target demographics
- Analyze market trends and competitor landscapes to identify growth opportunities
- Mentor junior marketers and foster a culture of continuous learning and innovation
- Collaborate with design and product teams to ensure cohesive brand experiences
Qualifications
- 7+ years of progressive digital marketing experience with proven ROI-driven campaign results
- Expert proficiency in Google Ads, Facebook Ads Manager, and HubSpot/Marketo automation
- Advanced certification in Google Analytics, Google Ads, or Meta Blueprint preferred
- Demonstrated success scaling brands through SEO optimization and content marketing
- Strong data visualization skills with experience in Tableau or Power BI
- Experience managing remote teams and cross-functional stakeholder alignment
- Bachelor's degree in Marketing, Communications, or related field
- Portfolio showcasing 3+ successful multi-channel digital campaigns