Job Description
Join NexusTech Solutions as our Senior Digital Marketing Manager and spearhead transformative digital campaigns that captivate global audiences. We're seeking a visionary leader to drive our brand's digital evolution through data-driven strategies and innovative storytelling. Collaborate with cross-functional teams to craft compelling narratives that convert audiences into loyal advocates. If you're passionate about leveraging cutting-edge technologies to redefine digital engagement, this is your moment to make an impact.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Lead performance marketing campaigns with $1M+ annual budgets, optimizing for CAC and ROAS
- Analyze multi-platform data (Google Analytics, Adobe Analytics) to identify growth opportunities
- Manage and mentor a team of 5 digital specialists while fostering a culture of innovation
- Drive content marketing initiatives including blog strategy, video production, and thought leadership
- Oversee CRM automation and personalization programs to enhance customer lifetime value
- Collaborate with product teams to align marketing initiatives with product roadmap milestones
Qualifications
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven track record scaling B2B SaaS brands through digital channelsExpertise in marketing automation (Marketo, HubSpot) and analytics tools (GA4, Adobe)
- Advanced certification in Google Ads, Facebook Blueprint, or similar
- Strong proficiency in A/B testing methodologies and conversion rate optimization
- Experience managing international marketing campaigns across APAC/EMEA markets
- Demonstrable success launching viral campaigns with 500K+ organic reach
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)