Job Description
Join Nexus Growth Partners as our Senior Digital Marketing Manager and lead transformative digital campaigns that drive measurable business growth. We're seeking a data-driven innovator to architect our omnichannel marketing strategy across SEO, content, and paid media. This hybrid role (3 days in-office) offers unparalleled opportunities to shape our digital footprint while collaborating with cross-functional teams in Austin's vibrant tech ecosystem.
Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business KPIs
- Lead SEO/SEM initiatives to increase organic traffic by 40%+ year-over-year
- Oversee content marketing calendar, including blog, video, and email campaigns
- Manage PPC budgets across Google, Meta, and LinkedIn platforms
- Analyze performance data using Google Analytics, Adobe Analytics, and marketing automation tools
- Optimize conversion funnels and A/B test landing pages
- Coordinate with product and sales teams for integrated campaign execution
Qualifications
- 5+ years digital marketing experience with proven ROI-driven campaigns
- Expertise in SEO (technical, on-page, off-page) and SEM/PPC management
- Advanced proficiency in Google Analytics, Google Ads, and marketing automation platforms
- Strong analytical skills with experience in data visualization tools (Tableau/Power BI)
- Certification in Google Analytics or HubSpot Marketing
- Experience managing budgets over $500K annually
- Portfolio demonstrating successful B2B digital transformation projects